Creating Content for the Internet
2020 was a tough year for most of us, not sparing our professional or personal lives. But we did learn that it’s crucial to create a robust online presence for our businesses. We’re now into 2021, and online platforms are the glue keeping everything together.
But how do you keep your quarantine post ideas fresh, interactive, and updated? How do you curate quarantine posts ideas and ensure it suits your target audience? Here are several tips and hacks to grow your business online.
1. Plan Ahead
Do you hate getting stuck in a content rut every week? Is it too much pressure creating blog posts, content ideas, and editing right before you upload?
Well, planning ahead is cliché, but you won’t believe just how much it saves you in terms of time and resources. Take time to plan out ideas and resources, especially when you hit a creative streak. Alternatively, sketch your lifestyle posts ideas and fill them out gradually.
For review sites such as Dating Ranking, sort out your material by content, then create a posting timeline.
2. Diversify Your Online Presence
Imagine what it’d be like to have a massive platform that attracts traffic and makes sales. Impressive, right?
Facebook and Instagram are a big deal, so milk them for whatever they’re worth. However, it wouldn’t hurt to share your Facebook posts ideas on other platforms. It’s wise to immerse your business into emerging spaces and platforms to benefit from new audiences and marketing advantages.
As a growing space,TikTok offers you an opportunity to establish your brand. Also, it’s a casual and spontaneous platform for interactive posts ideas. It will significantly reduce your content creation stress.
3. Analyze and Review Your Posts
Checking your analytics regularly will allow you to understand your audience much better. Look into content that gets more engagement and clicks and use analytics to map out a pattern and create a theme for your blog posts ideas about life. So yes, your analytics and activity pages are your businesses’ best friend.
4. Interactive Posts Ideas
At this point, we’ve learned that physical stores are something you can totally do without. But how do you keep in touch with your clients and fans? The comment section tends to be wild and ungovernable, and if we’re honest, it’s tough to keep up with replies and mentions.
Make time for live engagement to interact with your audience, answer questions, or make announcements. Alternatively, create a series where you upload different content from what you’d typically post. Trending challenges or guest-hosting are great posts ideas for Instagram.
Interactive post ideas make your brand personable and follower-friendly.
If you’re running out of blog posts content ideas, then rest and engage your followers. Nothing creates a buzz more than social media contests. Most brands will curate contests that involve sharing content to other platforms or following their brands on social media. Depending on your brand and what you have to offer, competitions can run for a few hours to several weeks.
To increase your reach and engagement, you can partner with other brands and co-operations during your contest period. For instance, they can sponsor these activities or actively participate in them. Either way, it’s a win for everyone.
If there’s one thing people on the internet love more than cat videos, it would be free stuff. This could be actual gifts, coupons, or discount codes—anything to save a buck.
It might seem crazy, but brands that host giveaways tend to grow 70% faster.
How Do You Run a Successful Giveaway?
i. The Giveaways – Your primary goal is to attract long-term followers. You should avoid big-ticket prizes. Yes, they will attract massive interaction, but that will burn-out fast. Instead, zone your giveaways to your brands, such as VIP privileges, free or discounted products, or customized brand merchandise.
ii. Terms & Conditions – Personally, you would never participate in anything that doesn’t offer any terms and conditions, so why would your followers? Other than protecting you legally, terms and conditions make your contest more legitimate. They are an effective way of creating order to online chaos.
iii. Contact Page – It’s wise to create a contact point where your audience can reach out with concerns or inquiries. You could set up a customer service email or share your brand’s social media handles.
iv. Way To Enter – How does one enter a giveaway on your platform? How does it help your brand? The purpose of a giveaway is to create brand awareness and increase engagement. The easiest way to achieve this is through hashtags and asking people to share and post about your brand on their platforms.
Maintaining social media platforms might be an uphill task, but every effort pays off in the end. Curate your posts ideas to match your goals and target audience, but you can tweak your strategy to match current trends.
What are some ideas you use to grow your social media platforms? Talk to us. We would love to hear from you!
Miranda Davis is a freelance writer in the relation and psychology area. Miranda is interested in such topics as building healthy relationships between people, love/sex compatibility, and how to find the right balance in life in general. She is currently doing specific research on the topic. Miranda loves cooking and long-distance walking.