How do you stand out in a niche where you and thousands of bloggers are battling for the same people’s attention?
Your blog post definitely warrants attention, but what do you need to get it? This can be realized by creating striking experiences and making the first impression as best as possible.
In this article, you’ll learn the key ways to make your blog posts stand out on Google and other search engines.
Publish Interesting Content
Let’s face it; nobody is concerned about your story; all they are interested in is what you can do for them. Over time, they will develop an interest in your story but when starting, begin by publishing epic content.
Your content needs to be more eye-catching than that of your competitors.
If you consistently keep posting credible information on your niche, people will definitely flock to your blog. If you’re playing catch up, you need to study what fellow bloggers in your niche are posting and then try to develop something better.
Epic blog content takes time to create, but it is worth the time as it can help you in several ways. They include:
- Attracting backlinks: These links are very crucial when it comes to ranking on Google.
- Luring email subscribers: Email is one of the most effective ways to keep people visiting your blog from time to time.
- Establish a social media following: Social media is one of the most successful ways to promote a solid community.
- Build yourself as an authority: When people perceive you as an authority, they will be more attentive to everything you say.
And when the content created is ever fresh, it will serve you for the moment and for the years to come. This is normally the case if that content is repurposed into different formats.
When tons of bloggers publish lots of smaller posts, posting fewer and more detailed pieces of content can help you stand out. You can stand out from the competition and save time by trusting a professional outsource blog writing service with your blogging needs!
However, epic content is not all about writing lengthy posts. In fact, it is more of creating more valuable and comprehensive pieces of content for your audience.
More often than not, most of the epic posts will be incredibly long due to the details involved, but length is not the primary reason behind its working.
Use top-notch Images and Graphics
The use of top-notch graphics is one of the most effective ways to set yourself apart and create a remarkable first impression.
Contrastingly, having poor-quality graphics will negatively impact your blog. Therefore, having premium graphics is a must, considering the visual nature of social media platforms and blogs.
The benefits don’t stop there, as quality imagery will see you get more shares and ultimately help you get backlinks. When people notice you using exceptional imagery, you may realize that they use you as a role model in their content.
Fortunately, you don’t have to be a skilled designer or own premium software to create impressive visuals for your blog. There are a plethora of stock websites that you can rely on to get images.
Have an Impressive Logo or no Logo
Before anything else, you need to create a decent first impression for your audience. This can be quickly achieved through a logo or overall branding. The main concern facing many blogs is using logs that seem terrible or extremely challenging to read.
The best way to create a positive impression on your audience is to use a simple logo that is not only memorable but also easy to read. If you’re not a designer, you can solicit your logo from reputable designers. If you’re cash strapped or you cannot find a designer, then you can go without the logo for the moment.
Rather than using a horrible logo, it is prudent to just opt for simple text. This is because it can create a bad first impression which can hurt the prospects of your blog ranking on the first page of Google.
However, the text should be easily readable but shouldn’t be used as a complete replacement for the logo.
Deliver Feasible and Valuable Content
Creating practical and valuable content should be your first priority as far as blogging is concerned. Your readers should be able to easily draw lessons from your content and apply them to get the intended results. It’s only through this that you can become memorable.
As a blogger, your primary objective should be to help your audience instead of posting content that appears good.
So as to do this, you need to have an insight into the issues your readers are facing. Then deliver practical content that helps them get solutions to the challenges bedeviling them.
Eliminate the Fluff
Many bloggers get carried away by the feeling that they ought to create and publish fresh content regularly, but this should not always be the case.
The urgency to create new content routinely can, at times resulting in publishing a lot of superficial or filler posts that provide insignificant value to the audience.
Alternatively, eliminate the fluff and concentrate on drafting informative content that is of help to your audience.
Rather than publishing 5-6 filler posts weekly, it is better to publish two great posts per week as this will keep your readers glued to your blog, yearning for new posts.
Publish filler posts will most probably turn off your readers, discouraging them from visiting your blog. This will translate to low traffic, affecting your blog ranking on Google.
Your Blog Needs to Be Decent
Many bloggers tend to overlook the significance of having a decent design for their blog. What they don’t understand is that it has great significance on user experience and can make your blog more catchy.
Even if you are not a professional designer, you can get your blog looking decent by choosing the most appropriate themes and templates. These themes can be easily tailored to create a blog design that sets your blog apart from the rest in your niche.
By incorporating these tips, you can rest assured of making your blog stand out on Google quickly.