Data visualization is the representation of data through a graphical or pictorial arrangement. Trends, patterns, correlations usually go unidentified when represented in a text-based format. Visual representation helps in easy identification of the data.
Data visualization tools at the workplace assist in visualizing all the data created by company operations and developing dashboards to keep track of almost everything. Tools like graphs, charts, videos, infographics, and virtual and augmented reality make complex business tasks less difficult to interpret and work upon. In simple words, the data visualization tool is software that converts the data into a visual format.
Data visualization software comes in multiple varieties. These tools are effective means of communication and offer free trials and the flexibility of individual usage.
Tableau is one of the best data visualization tools available on the market. It is one of the fastest-growing tools in the business industry. It simplifies the raw data and makes it very easy to understand for the data user. It can be used at any level of the organization. Even the non-technical people of the organization can use it to create customized dashboards.
Tableau also provides its free edition to the public. The only drawback with tableau is that it is less preferred for storing personal information as it shares the data analysis with the public.
Tableau helps to blend the data, analyze the data in real-time and collaborate it for easy comprehension.
Tableau is gaining popularity day by day, and the best part about it is, it doesn’t require any technical skills to operate. It is easy and gives you a free version.
This tool works with the raw data and also integrates data from third-party sources into the sheets. Hence, it saves many efforts and time from collating, filtering, and uploading the data from multiple sources.
It also provides a drag-and-drop feature for creating charts and graphs that reduce efforts and complexities.
Data hero collates the data from multiple sources like Google ads, Facebook, Google analytics, salesforce, etc., and creates visual representation in no time. The best part is, it does not ask for any special technical knowledge or coding for operation.
Having a lot of location-based data that you would want to visualize? Then this is the apt tool. Openheat map allows you to upload an excel sheet or a google document on it and convert the data into a map showcasing density, popularity, differences, or any other metrics for the given set of locations. It helps in analyzing the data for specific cities, countries, or states.
Don’t worry if you are a non-tech person. This tool is less complex, easy to use, and free!
Chartbuilder is not the most user-friendly or a non-complex tool on the market, but it can handle massive data and transform it into graphs or charts.
To get the visual format of the data, all you have to do is, rewrite it in the software and export a visual interface of the chart or graph you have created.
This software takes only a couple of minutes to create a decent-looking visual from a list of numbers in a worksheet, plus it offers a few customization options.
5. Zoho Reports
Zoho Reports is an ideal tool to keep track of the pipelines, cash flows, donor information, and other business intelligence-level data. This tool extracts information that assists you in steering your company towards a more secure future or helps you capitalize on untapped prospects.
Zoho Reports provides a free plan for up to two users. Its subscription is also reasonably priced, keeping in mind the pricing of other competitors of business intelligence software.
This tool is suitable for organizations with large data sets and multiple users using it in various ways.
This tool enables you to build dashboards and reports from the raw data (for example, a database server that hosts your website or CRM data) without the assistance of a professional or IT specialist. Non-tech people can also use Metabase.
This tool is used as a multi-purpose data analysis software rather than software to develop sophisticated and interactive data visualizations.
Metabase provides the organization with control over the data and assists the employees in answering the queries without any external guidance.
The weave is a bit complicated tool, yet a powerful one. It collates the data from multiple sources and third-party applications and helps to build visual representations that are easy to comprehend.
It can also be customized and modified as per the business requirements. This feature makes Weave a powerful solution to integrate multiple systems and create data dashboards using various sources.
This tool is complex and requires an IT professional to set it up and keep it running. Once the setup is done, you can create your own dashboards and visualizations.
8. Microsoft Power BI
Microsoft’s Power BI stands for Business Intelligence which is ideal for crunching large numbers relating to corporate functions, consumers, financial data, and other topics.
This tool is a complete package and is equipped with the features of all the other tools. This tool is equipped with features like data integration, advanced analysis, visualization, and many more.
It requires intense data analysis skills to operate. The complex functioning of this tool does not impact its results. You can use Microsoft Power BI to link your entire company to it and meet all of your visualization requirements.
Microsoft Power BI comes in a free and paid version. The paid version is economical and costs only 10 Dollars per month.
Infogr.am is an excellent choice for creating dead-simple charts, graphs, and maps to embed on your website or incorporate in the blog articles.
You may copy / paste data from a database or spreadsheet right into this tool, choose a few variables, and have a dynamic data visualization in minutes.
Although Infogr.am has a monthly charge that starts at $19, it also offers special education and charity pricing. So, make sure you use these offers if you fit in the category before signing up.
Of course, like there are two sides to a coin, this tool also has a few drawbacks. It is perfect for simple charts and graphs, but this tool might not perform that great when it comes to complex and heavy data. This tool lacks sophisticated analytic capabilities and would require you to manually enter the data you want to get in a visual format.
Pictorial Representation of the Data is Always Beneficial!
In today’s age, data visualization is as important for any business as an important Business Phone System. every tool is different in its own way and has a different set of capabilities and specializations. Having the right technology tool to manage and analyze data is highly crucial for any organization.
Taking drastic measures is not a compulsion always; you can always opt for these economic and straightforward tools to sort and analyze the data so that working becomes less complex and easy.