The number one ranking factor in any content is quality writing with relevance. Even if you have manicured your blog with all sorts of SEO tools and lack this, it doesn’t get you anywhere. Focus on giving an exciting and remarkable content that will wow your audience. Do this and include unstuffed keywords. If you happen to be new in blogging, it is crucial to use affordable SEO services, especially if you have no idea what SEO entails. Otherwise, here’s a guide to help your content get high ranks.
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Work on your keyword
When you are looking for a high ranking in SEO for your blog, you need to do a little more than ordinary writing. The keyword that you are going to choose, needs to be searchable. First, you need to do research using essential tools such as Ubersuggest. It is best if you pick the keyword with high volume since they are likely to get you plenty of traffic once you get on SERPS. Use the results to guide you for the appropriate keyword to use, and you optimize it.
One of the suitable ways to optimize your keyword is to add it to your heading. The high chance it will get to rank in search engines is getting closer to your content title.
Use the keyword sparsely on the body.
As people read your content, the keyword should appear naturally without stuffing them. Gone are the days that stuffing was used as a technique to score high ranks. If you focus on your readers when writing, the keyword will flow with your content without pressure. Use them on your subheadings and a few times on each page of your article.
The most influential blog is the type with relevant content. According to research done by Ascend2, attest to that. The results showed that 57% of marketing influencers concurred. It is good to stick to your niche so that you don’t confuse your readers. It would be best to base your writing on useful stuff that will help a user, as it will also attract traffic to your site. Thus, putting your site’s rank on top.
Choose your audience language.
You’ve already done your research, and you have your target user. The next important thing to consider is the language you will use to communicate with your audience. Learn their interests, what they want to hear, and what kind of problems they encounter. Based on the persona you’ve created, engage with them through your content.
Avoid using jargon that you probably use at work. Instead, use simple, relatable, and straightforward language that your clients understand.
Optimize all your content
Now that you’ve already worked on your keyword, article relevance, and language. What’s missing? For Google to rank you well, you have to impress them with in-depth content. Ensure you have:
- Constant update: Sometimes, you might take a break from writing. But that does not mean you keep cobwebs on your site. Remember, Google is checking on this, and it might affect your ranking. It is such a natural process of making a few updates now and then, to your WordPress posts. It gives your site a fresh look, and Google will then read them as recent content.
- Longer is better; If your content has high-quality and relevance, make it longer because; the best-ranking articles in Google SEO are long.
Hire affordable SEO services for technical support
Even as you find visible factors like quality content writing that helps you in ranking high, there are some technicalities that you cannot ignore in your site to boost your ranking. Hiring affordable SEO services of experts keeps you at ease. And you only need to listen to their advice.
Here are the few strategies that will help you;
Use captivating meta description.
It becomes a lead for your readers to know what to expect from your content. Create an impressive custom description that will appear in search results. A tool that can help you edit your title, URL, and meta is the Yoast SEO plugin. It is a free WordPress tool that you can take advantage of when adding your metadata.
Add optimized images.
One way to capture your audience is by adding optimized images to your content. Most people overlook it, but it is a vital factor that boosts your ranking. There are tweaks you can use, like changing the filename of the image, to something related to your keyword and using an alt text to explain the relevance of it in your content. When you bring in affordable SEO services to work for you, they will help you with more of these tactics.
In conclusion, there are various factors that you can apply to your content. The list is long, and we could not put it up all here. However, we have listed above to help you get to the top rank if you implement it all and gradually get there.