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Tag Archives: digital marketing strategy


There are two types of SEO optimization i.e., on-page optimization and off-page optimization. On-page SEO includes optimization of content, keywords, meta description, title, LSI, etc. On the other hand, off-page SEO includes link building strategy that gives a boost to your website and increases direct traffic, visibility, conversions, etc. This is a brief description of two phases of Search engine Read more…


After Facebook, Instagram is the next big thing. Its appeal is visual which is why everyone is flocking to it. It’s estimated that in 2020, around 75.3% of marketers including SPOPLI used this platform.  IG is the perfect little place to create any kind of image you want for your brand. But, because of so many competitors, securing that edge Read more…


While in the past professionals were scared of being replaced with someone more knowledgeable and skillful, today they are scared of being replaced by robots. Despite the fact that some people believe this fear is unreasonable, the advancements of artificial intelligence are already turning the concept of automation into reality.  Statistics have shown that 34% of industrial robots sold by Read more…


With the development of Search engines, SEO strategies have also evolved. SEO is all about implementing strategies and improving your online visibility. Some tactics help you carry out this task – efficiently. These tactics help users obtain high ranking with search engine results. It improves your visibility with search results for relevant keywords. SEO practices may always be considered as Read more…


Pinterest is a great advertising tool for B2B and E-commerce businesses to generate leads, drive traffic, and earn more sales. Based on the figures, 87 percent of people purchased a product on Pinterest. So it’s only a matter of utilizing the best sources to convert your Pinterest account into a revenue-driving platform. In this blog, we will learn why Pinterest Read more…


COVID-19 has had an enormous impact on both our personal and professional lives. When we talk about personal level, the social conduct has been changed, small-small things have changed. From the way we talk to people in public, to physical contact. When all these changes are happening, it affects our professional lives as well. These changes need to be implemented. Read more…


You have a website and still have not adopted SEO as a strategy for ranking factors. Then you are making a big mistake, as SEO plays a vital role in bagging a good rank on Google’s SERP. Firstly, let’s know what is SEO? SEO that stands for search engine optimization, is a digital marketing strategy developed to increase website rankings and Read more…


SEO strategy plan template is an important tool for tracking and advertising beneficial revenue for your website. However, if this platform’s SEO is enabled to get cluttered or not up to the scaling as it has to be; well, you’re doing nothing but wasting your time and energy. So even if you have too many chances of knocking on your Read more…


As the holiday season is in full swing, retail owners must be vying for the attention of consumers. They must be looking for a digital marketing strategy that they can apply to get the most out of this festive time. But, they are clueless about how they will do that. Do you sail in the same category? Well, in that Read more…


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