OKI Europe to Unveil Latest Innovations at VISCOM Italia 2018


Label Printing, wide format, speciality print and visual communications will be the primary focus for OKI Europe (Hall 12, stand F39/G32) at the expo in Milan

Egham, Surrey, 11th October 2018 – OKI Europe Ltd will unveil its latest revenue boosting innovations at VISCOM Italia taking place in Milan, 18-20 October 2018. Businesses from across the graphic arts sector from retailers to sign makers and beyond, can experience OKI’s pioneering technology first-hand, from digital LED innovations to large format inkjet devices.

VISCOM Italia 2018 logo
VISCOM Italia 2018 logo

OKI Europe will showcase a versatile range of award-winning products for indoor and outdoor applications, from the smallest labels and price tags to interior and exterior banners, wallpaper, car wrapping, and expansive, highly durable billboards.

The event will also mark the official launch of OKI’s Pro Series Label Printers – yet another pioneering market-changer. The OKI Pro Series 1040 and 1050 Label Printers offer on-demand label printing on a wider range of label media. Whether it’s outdoor use labels, freezer and cold-storage labels, or food, beverages and household goods, these innovative printers can deliver them all, while helping businesses to drive more revenue.

Live in action on the OKI Europe stand (Hall 12, Stand F39/G32), these latest innovations in label printing will enable the quick, easy and cost-effective creation of labels with impact in 4 or 5 colours. OKI’s team will also be on hand to demonstrate how minimal training is required to achieve truly eye-catching results which will bring greater attention to products.

An exciting range of Speciality Printers and applications from OKI’s ever-expanding revenue-boosting product portfolio will also be on display at this year’s event. Attendees will have the opportunity to experience OKI’s recently launched Pro9000 Series Envelope Print System for colour on colour envelope printing, alongside OKI’s unique award winning 5 colour, neon colour and white toner printers

OKI’s renowned range of ColorPainter large format printers including the award winning ColorPainter E-64s will be live in action during the event and visitors will discover how a wider audience can now access large format printing capabilities from a compact device. Another award-winning ColorPainter M-64s provides high-quality and unmatched graphic output at unrivalled speeds for both indoor and outdoor use.

Achieving performance levels only traditionally reached through the procurement of expensive production equipment, these solutions provide speed and affordability gains for businesses. Unmatched creative and commercial potential can be unlocked in businesses that have traditionally been unable to benefit from using such equipment.

OKI will also be placing its disruptive and award-winning retailer-focused solutions in the spotlight and attendees can experience an exciting variety of these devices. OKI’s compact and powerful devices open up diverse possibilities for retailers, enabling the quick and affordable in store creation of banners, posters and flyers, pre-cut media signage, clothing tags, coupons and beyond.

OKI’s Retail Solutions allow retailers to create high impact visual communications on a range of different textures and materials in-store, on demand, in high quality colour to generate stronger customer engagement to help increase basket value.

“We are very excited to launch the latest developments in our forward-thinking product portfolio,” says Pamela Ghosal, General Manager, Marketing Communications EMEA. “VISCOM Italia represents the perfect opportunity for OKI to showcase these latest additions to our continually evolving portfolio of revenue generating solutions. We look forward to speaking with delegates from all corners of the print and retail industry about the ways in which OKI’s products and solutions challenge and will continue to challenge the way businesses can use print to generate sales.”

VISCOM Italia takes place at Fiera Milano, 18-20 October 2018.

For more information visit www.okieurope.com/events

-End-

Notes to Editors:

About OKI Europe
OKI Europe Ltd is a division of OKI Data Corporation, a global business-to-business brand dedicated to creating cost effective, professional in-house printers, applications and services which are designed to increase the efficiency of today’s and tomorrow’s businesses.

The company is well-established as one of Europe’s leading printer brands, in terms of value and units shipped. For over 60 years OKI Europe has been delivering advanced printing solutions worldwide, introducing ground-breaking technologies that support the needs of businesses large and small. Our pioneering development of digital LED printing technology has placed OKI at the forefront of the market in delivering high-definition, eco-friendly printing devices.

Since the acquisition of the globally-deployed wide format printer business of Seiko I Infotech Inc. a subsidiary of Seiko Instruments Inc. OKI distributes precision-engineered wide-format printing systems specifically for the sign, graphics, CAD and GIS markets that provide industry-leading productivity and image quality. With an EMEA wide network of authorised distributors and dealers OKI Europe Ltd provides complete printing solutions including wide format printers, inks, media, software, installation, support, knowledge and training.

In addition to a vast portfolio of award-winning printers and MFPs, OKI offers a range of services to help optimise print and document workflows. This, together with an integrated suite of software technologies and tools, can help businesses take control of their print and document costs in a secure environment, whether office based, mobile or in the cloud.

Today OKI Europe employs over 500 staff in 15 locations (sales offices and production sites) and is represented in 60 countries throughout the EMEA region.

OKI Data Corporation is a subsidiary of Tokyo-based Oki Electric Industry Co. Ltd., established in 1881 and Japan’s first telecommunications manufacturer.

Visit www.oki.com/eu for further information.

OKI Europe Ltd: Pamela Ghosal: pr@okieurope.com +44 (0) 208 2192190
Whiteoaks: Rebecca Bushnell: rebeccab@whiteoaks.co.uk +44 (0) 1252 727313

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