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New Cornerstone OnDemand Study Reveals In-House Recruiters Stuck in Administrative Mode


Cornerstone OnDemand study reveals that in-house recruiters are frustrated by administrative tasks that draw time away from the core, value-adding recruitment function

LONDON, 21 July 2015 – In-house recruiters spend nearly two hours each day on administrative tasks, according to a study conducted by Cornerstone OnDemand (NASDAQ: CSOD), a global leader in cloud-based talent management software solutions.

A recent Cornerstone European focus group of 53 in-house recruiters revealed the administrative hours could have both productivity and financial ramifications for businesses, with the accumulated time equating to more than an entire work day each week in lost time.

While administrative tasks keep in-house recruiters busy, they are not the most time-intensive. Nearly half (44 percent) reported that searching for candidates takes up most of their time, followed by reviewing CVs and applications (22 percent), and conducting interviews (18 percent).

In-house recruiters would like to incorporate more ‘recruitment hacking’ techniques – the concept of using technology, shortcuts and new ideas to automate tasks, eradicate low-value activities, and focus on activities that help them find and hire the right talent.

“Recruiters tell me that it’s becoming a candidate-driven market, and finding talent is becoming harder all the time. This is borne out by research[1] from the likes of ManpowerGroup, which showed 2015 to have a seven-year peak of talent shortage,” said recruitment expert Peter Gold, who worked with Cornerstone on the study.

“Recruiters have to work really hard to get noticed and even harder to persuade the best talent to join them. In order to accomplish this, they will need to reduce process inefficiencies and increase personalisation – both of which can be addressed through recruitment hacking techniques.”

Close to two thirds (62 percent) said they wish they could automate searching for candidates, and more than half (58 percent) wished to automate arranging interviews with candidates, and 47 percent want to use technology to streamline reviewing CVs and applications.

The survey results have emerged with the release of Cornerstone OnDemand’s eBook, “Recruitment Hacking: Hire the Best First,” written for in-house recruiters with hard-to-fill vacancies and high volume roles with few appropriate applicants.

“The research aspect of recruitment roles is proving to be a time-intensive task for many of the respondents, and coupled with so much time spent on administration, it is clear that there are burdens that in-house recruiters need help with. To attract the best talent requires automating the right parts of the process, allowing more time for relationship-building and assessing a good fit from both sides,” added Vincent Belliveau, senior vice president and general manager, EMEA, Cornerstone OnDemand.

“Fortunately, software exists that can help recruiters take more control of their time and increase efficiency. Cornerstone Recruiting provides in-house recruiters with easy to use applications to attract, target and identify candidates – and importantly in light of this research, offers recruiters new sourcing tools such as social sourcing and employee referrals.”

To find out more about Cornerstone OnDemand’s recruiting applications, visit www.cornerstoneondemand.co.uk/recruiting.

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