Guest Post | Advt. | Query: info@techrecur.com

Network Security Threatens Operator Revenues


Research shows consumers will switch networks over security issues

One-in-four say they would switch – one-in-three say they have done
Clear evidence security concerns mean consumer trust is under threat

Bristol, November 29: Research commissioned by Evolved Intelligence shows that an overwhelming 80 percent of mobile subscribers would lose trust in their mobile operator’s brand if it suffered an attack by hackers and fraudsters hijacking the network signalling system known as SS7. Indeed, some 25 percent of the customers said it was likely they would change their mobile operator as a result.

Evolved Intelligence logo
What’s more, when the research focussed solely on the customers who had suffered any form of attack, it found that 33% percent had changed or intended to switch provider.

The research was carried out for Evolved Intelligence by mobile industry specialists Mobilesquared, who surveyed some 2000 mobile consumers in the UK and Germany. Commenting on the results, Founder and Chief insight analyst Nick Lane said:

“It’s clear that security is becoming a priority for consumers as their awareness of cyber-attacks increases. They believe their mobile device is secure. But the networks are a different matter and the research shows that trust in the mobile operator will become a major differentiator.

“Once consumers understand the network threat from SS7 fraudsters,” he said, “protection will become almost as important as price, when selecting their next mobile operator.”

As operators look to address the challenge of security, the research shows that their concerns will move beyond just the prospect of customers switching networks. An attack by fraudsters would also see 36 percent of consumers stopping or reducing their use of many mobile services – with mobile banking and payment services particularly hard hit. There seems little doubt that average revenue per user would suffer overall.

“Following increased media attention – including a demonstration of the problem on TV in America and reports of at least one successful banking fraud attack – knowledge of the security threat from SS7 is moving from the mobile technology community to a mainstream audience,” said Evolved Intelligence Product Director Steve Buck. “It therefore seemed a good time to commission this research to gauge and measure consumer attitudes in a changing environment.

“Frankly, the results are quite startling,” he said. “With knowledge of the threat, many consumers would rank network security second, only behind price, when choosing a mobile operator. What’s more, the numbers who would switch service providers, stop using services or cut back on usage after a network attack, make for very sober reading.

“The better news is that the research also shows that customers are very loyal,” he continued, “with 49 percent staying with the same mobile operator for more than three years. However, that loyalty is severely damaged by any weakness in network security, and mobile operators need to act now to protect consumer trust in their brands.”


A full copy of the research white paper is available from Evolved Intelligence.

About Evolved Intelligence:
Evolved Intelligence provides roaming, fraud and security solutions to mobile phone operators and signalling providers world-wide. Solutions are powered by a unique architecture which allows network intelligence to be sited remotely from the network core. Evolved Intelligence has more than 60 service implementations in 50 operators. The company’s solutions are also available from several leading signalling providers. Evolved Intelligence is based in Bristol, UK and was formed in 2007.

Further information contact Sara Peake, Head of Marketing Evolved Intelligence. Tel: 01454 612368. Enquires@evolved-intelligence.com

About Mobilesquared:
Mobilesquared is a trusted research partner to some of the biggest companies in mobile, working with organisations including; Three UK, O2, Tesco Mobile, Nokia, Qualcomm, Mitel, Textlocal, OpenMarket, Nestle, Xerox, MEF and the Phone-paid Services Authority (PSA). We produce reports that create a buzz, and forecasts which shape the mobile industry, and are the company behind the most quoted stat in mobile marketing, “90% of SMSs are read within 3 minutes”.

The Mobilesquared team have been analysing the mobile industry since 1997, covering all areas of mobile including; mobile advertising, marketing, A2P messaging, OTT, RCS, LTE, broadband, 5G, unified communications, mobile payments, premium rate services and mobile technology. Mobilesquared Chief Analyst and Founder, Nick Lane, speaks regularly at international mobile conferences and is recognised as one of the leading analysts in the messaging space. Find out more about Mobilesquared at www.mobilesquared.co.uk

Have any Question or Comment?

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

::::::::::::::::::::::::::::::::::3451:::::::::::::::::::::::::::::::::;;

::::::::::::::::::::::::::::::::::6733:::::::::::::::::::::::::::::::::;;

:::::::::::::::::::::::::::::925:::::::::::::::::::::::::::::::

TRIO STEEL IS ONE OF THE MOST TRUSTED BRAND AND LEADING EXPORTER AND SUPPLIER OF CARBON STEEL, ALLOY STEEL & STAINLESS STEEL PIPES & PIPE FITTINGS MATERIAL. Triosteel is one of the leading Suppliers and Exporters of API 5L Pipe in Singapore. Triosteel also Exports to many countries like Indonesia, Iran, Saudi Arabia & many more. An API 5L pipe is manufactured by adhering to the specifications laid down by the International Organization for Standardization (ISO) 3183.

::::::::::::::3453:::::::::::::

2780

buy! buy! CHEAP! Telefonie VoIP CHEAP! buy! buy! CHEAP!

2781

buy! buy! CHEAP! Telefonie VoIP CHEAP! buy! buy! CHEAP!

——————————————–

For the 2012 MLB period, we found an totals forecast Joao’s Renowned Over/Under João Zorro Gonçalves, Zcode Totals Pro, System of the time with progressions that have been successful over 98 98% ... We eventually perfected our over/under program ( Zcodesystemexclusive ), although it h-AS has brought years of investigation. Five Steps to Making a Winning MLB Method: 1. Execute appropriate cash management tools. 2. MLB rules that are comprehend. 3.Extensive testing back to make sure successful longterm results ...

——————————————–

There is always a challenge when you're dealing with the Foreign Exchange Market. That's just the nature of the beast. The best thing you can do is to learn about how the market operates as a whole so that you will be ready to meet these challenges. iq option penipu Never be misled by any profit gains in binary options. This is the number-one way traders end up losing their money and ultimately failing. Remember that the same things that make you laugh can make you cry in this market, and you can lose that $700.

——————————————–

Learning Polish has never been this fun and easy as with our podcasts Learn Polish with Polishpod101 Start today and become conversational in Polish in no time

——————————————–

The Best Website Agen Poker Resmi www.sakupoker.com Terpercaya come join

——————————————–

Do you need edmonton phone systems service ? Call complete communications today!

——————————————–

High-tech solutions for easy start-up of your IPTV/OTT-business

——————————————–

——————————————–

If you want to purchase not only one item, you have a chance to enjoy privileges. There is a sale’ tab on the site which offers a fantastic range of reduced counterfeit watches and accessories, such as sunglasses, cufflinks, watch straps and pens. Luxury Jewelry Replica At MCA.MN On Sale You get a 5% discount if you buy two pieces, this discount increases to 10% if you buy 4 pieces or more. There is free international shipping on all orders on this site. We also offer customers a free return anytime with a 100% money back guarantee.

——————————————–

:::::::::::::::::3452:::::::::::::::::::