Micromax, YouTube, Facebook top Google search
Google’s annual Zeitgeist reveals India’s top searches for 2010. Among other things, Indians searched for Micromax mobile, YouTube videos, and Facebook on Google.co.in, according to data revealed by Google Zeitgeist 2010. Google Zeitgeist is an indicator of the year’s popular trends and events to help us understand what ruled the charts and what didn’t.
According to India specific data revealed by Google Zeitgeist 2010, the top ten fastest growing search terms originating from India were as follows:
1) IRCTC Login
2) Micromax mobile
3) YouTube Videos
6) Cricket live score
7) Indian Railways
10) Samsung Mobile
This year it seems people realized that booking their railway tickets online was much easier and convenient than going through booking agents or standing in long queues at the railway station. Micromax, a relatively unknown brand last year, definitely came to prominence this year with its host of low-cost mobile phones portfolio — and aggressive advertising.
This was the year of the FIFA World Cup in South Africa, a fact reflected by people’s growing interest in Google Zeitgeist’s fastest rising search terms. Facebook continues to be the top destination for social networking, although Twitter also made its presence felt lower down the list. YouTube videos seemed to have become the preferred destination for Indians for watching online video.
Google India Zeitgeist for 2010 also released the top ten list for the most popular search terms in India, as follows:
5) Yahoo mail
Some of the popular searches also feature in the fastest rising search terms. People did a lot of “song” based searches on Google this year, also many visited Yahoo mail and Yahoo through Google.
For more info, visit Google India Zeitgeist 2010.