Guest Post | Advt. | Query:

Major Brands Turn to Biglight to grow revenue through Customer Experience Optimisation

Timberland®, Vans®, The North Face®, Charles Tyrwhitt, RANK and Halfords amongst a dozen brands choosing Biglight for its mix of UX, creative, content, optimisation and personalisation skills

LONDON, 9th May 2017: Experience design specialist, Biglight, added a dozen clients to its roster in the first four months of 2017 as big brands turned to experience optimisation and personalisation as a way to increase revenue. As a result, Biglight has grown its team significantly, and will shortly expand its north London headquarters.

The rapid growth has been driven by demand for Biglight’s unique ability to offer UX, creative, content, optimisation and personalisation skills under one roof – and apply them to significant client challenges, such as improving mobile conversion rates, via dedicated, integrated teams.

Federico Manno, Digital Commerce Director, EMEA at VF Corporation, which counts the Timberland®, Vans® and The North Face® brands amongst its portfolio, said: “Biglight has established a reputation for delivering results across customer experience optimisation, UX, creative and CRM strategy support services. We were keen to leverage those specialist capabilities as we focus on improving our customer experience.”

Biglight is currently working with VF Group to assess the performance of its websites across all European markets in order to identify, create and test opportunities to improve the customer experience – to deepen brand engagement, increase revenue and reduce costs.

Charles Tyrwhitt meanwhile leveraged the same skills to assess opportunities to enhance the customer experience across desktop and mobile devices. At present, Biglight is working to prioritise improvement opportunities, support the A/B testing of alternatives – which will enable the business to make step-changes in performance.

Alex Buckingham at Charles Tyrwhitt said: “We selected Biglight as our optimisation partner because they demonstrated a strong understanding of our business objectives, their significant experience in the fashion and retail sector, and because we felt they would be able to help us achieve our goals quickly and support us, where needed, as we move forwards.”

Finally, gaming operator, RANK, is relying on Biglight to help maximise return on significant investments in its digital infrastructure, by delivering a personalised multi-channel gaming experience.

Commenting on the recent successes, Steve Borges, co-founder at Biglight said: “We’re delighted to have been selected by so many great brands to help them deliver sales growth using our advanced customer experience optimisation techniques.”

“All have recognised that this is the fastest route to delivering sustainable sales growth, whilst also improving customer loyalty and that the best way to achieve this is to have UX, creative, content, optimisation and personalisation specialists working hand in hand.”

About Biglight
Biglight is an Experience Design agency that combines the power of UX, Creative, Content, Optimisation and Personalisation to create remarkable customer experiences for some of the world’s biggest brands and retailers that drive sustainable revenue growth.

With a particular emphasis on mobile optimisation, improving category sales performance and using content to increase engagement and conversion, Biglight’s clients include ASDA, Aurum Group, Halfords, Mothercare and Nike.

Have any Question or Comment?

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

…… ……. … …

……… …. …….

….. …… ………

……. ….. …….

.. ……. …….. 0

buy! buy! CHEAP! Telefonie VoIP CHEAP! buy! buy! CHEAP!

.. ……. …….. .

buy! buy! CHEAP! Telefonie VoIP CHEAP! buy! buy! CHEAP!


……. ….. ……..


For the 2012 MLB period, we found an totals forecast Joao’s Renowned Over/Under João Zorro Gonçalves, Zcode Totals Pro, System of the time with progressions that have been successful over 98 98% ... We eventually perfected our over/under program ( Zcodesystemexclusive ), although it h-AS has brought years of investigation. Five Steps to Making a Winning MLB Method: 1. Execute appropriate cash management tools. 2. MLB rules that are comprehend. 3.Extensive testing back to make sure successful longterm results ...


There is always a challenge when you're dealing with the Foreign Exchange Market. That's just the nature of the beast. The best thing you can do is to learn about how the market operates as a whole so that you will be ready to meet these challenges. iq option penipu Never be misled by any profit gains in binary options. This is the number-one way traders end up losing their money and ultimately failing. Remember that the same things that make you laugh can make you cry in this market, and you can lose that $700.



Learning Polish has never been this fun and easy as with our podcasts Learn Polish with Polishpod101 Start today and become conversational in Polish in no time


The Best Website Agen Poker Resmi Terpercaya come join


Do you need edmonton phone systems service ? Call complete communications today!

……… ……… .


High-tech solutions for easy start-up of your IPTV/OTT-business



If you want to purchase not only one item, you have a chance to enjoy privileges. There is a sale’ tab on the site which offers a fantastic range of reduced counterfeit watches and accessories, such as sunglasses, cufflinks, watch straps and pens. Luxury Jewelry Replica At MCA.MN On Sale You get a 5% discount if you buy two pieces, this discount increases to 10% if you buy 4 pieces or more. There is free international shipping on all orders on this site. We also offer customers a free return anytime with a 100% money back guarantee.