Dynamic investment ignites UK channel for StarLink


Wednesday, November 1st, 2017, Bracknell, UK – StarLink today announced a successful first year of operations for its European business and promises to ignite the UK channel, following dynamic investment in its UK entity.

Over the course of the last 12 months, in Activate mode, StarLink’s offices in the UK were opened as the regional hub for Europe. On-the-ground teams were deployed, and key emerging vendor contracts were signed, with an intent to immediately add true value to the security market in the UK and Europe. The primary goals for the first year were to recruit key talent, develop strong vendor partnerships and build a focused Channel network. All of which are integral parts of StarLink’s success.

StarLink logo
This achievement is pivotal to StarLink’s worldwide expansion plans, which target global markets outside of the Middle East, and are currently focusing on Europe and the US.

Niall McGrane, VP Europe at StarLink said that “We are right on track with our plans to position StarLink as an innovative player in the UK Cyber security distribution business through a massive focus on developing new business opportunities for our vendors, channel partners and their end customers. We are making very dynamic investments in local resources to expand the StarLink approach across Europe and deliver aggressive growth targets for both our resellers and our vendors”.

The strategic recruitment of Niall McGrane, who comes with a wealth of over 20+ years of experience in the European security channel space, will be instrumental as he leads a team committed to delivering StarLink’s proven and successful True VAD model, across the region.

Key milestones for StarLink in the UK:

  • Opening an operational excellence center in Bracknell, a UK IT hub, bringing StarLink closer to its vendors and customers, with access to skilled and qualified resources
  • Signed distribution contracts with 7 best-of-breed vendors that provide next-generation IT Security technology including cybersecurity analytics, privileged access management, database auditing & monitoring, real-time threat intelligence, data encryption solutions, automated threat detection & response, vulnerability management & penetration testing
  • Recruitment of 12 resellers in the UK and 10 resellers in mainland Europe
  • Demonstrated StarLink value by providing enhanced incident response capabilities for a UK two-tier financial organisation that faced a major breach.

Mr. McGrane added, “StarLink’s unique strategy adds real and demonstrable value to the entire purchase chain; the vendor, the partner and the end customer. Our goal in year 2 is to enter Build mode, where we are forecasting significant growth for FY2018 by adding more industry experts to our team across all functions, from sales to support and marketing. We will also be enhancing our portfolio with new best-of-breed vendor contracts. Most importantly we will be looking to exponentially grow our Channel and I encourage new partners to come and join us”.

In line with this strategy StarLink is to host their next security event, exclusively for new partners, in early December; Part of a series of high-level sessions, hosted by the team, that is typical of the StarLink approach. Assisting resellers in bridging the gap between their existing portfolio and the range of next-generation IT security vendors, who benefit from StarLink’s local support. Working together, partners can then deliver complete solutions to achieve compliance and next-generation threat protection for customers, whilst maximizing margin and loyalty from their customers. To join the next event, or for more details, partners can email uksales@starlinkme.net.


About StarLink
StarLink is acclaimed as the largest and fastest growing “True” Value-added Distributor across EMEA with on-the-ground presence in 11 countries worldwide. With its innovative Security Framework, StarLink is also recognised as a “Trusted Security Advisor” to over 2200 enterprise and government customers that use one or more of StarLink’s best-of-breed and market-leading technologies. Sold through its channel network of over 1000 Partners, the StarLink Solution Lifecycle helps channel partners differentiate offerings. Assisting customers to identify key risks and define priorities for addressing IT Security gaps relating to compliance and next-generation threat protection. For more information about StarLink, please visit http://starlink.uk.com/

Press Contacts:
Mary Aji |Director, Marketing
StarLink
T: +971 4 2794000
F: +971 4 2794001
E: mary@starlinkme.net

Paul Denton |UK Marketing
StarLink
T: +44 0 7870 563062
E: paul@starlinkme.net

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