Airbus kicks off the Critical App Challenge in the Middle East


Invites the regional developer community to create innovative digital solutions for public safety using the Tactilon Dabat device

Dubai, UAE- 5 September 2018 – Airbus has kicked off the innovation initiative “Critical App
Challenge” for the Middle East to set in motion regional developers and start-ups to create
the best applications for public safety users. Airbus is giving life to a digital ecosystem for its
secure device Tactilon Dabat, an Android smartphone and Tetra radio in one. The aim is to
establish new digital solutions to help police, firefighters and other professionals improve
their work.

The Critical App Challenge’s concept is based on the idea of Hackathons: Software pioneers,
user interface designers, and business managers work together intensively in a limited
amount of time towards building proofs of concept for innovative digital solutions.

Start-up companies and app creators from the Middle East can enrol for the online challenge
on the website https://criticalappmena.bemyapp.com/. An expert jury will then select the five
best participants who can show the most promising and feasible results at the end of
September. The winners will subsequently be invited to present their applications at the
GITEX exhibition in Dubai from 14th and 18th October. GITEX is one of the most important
fairs in the Middle East in the field of electronics and future digital technologies.

“We are looking for path-breaking ideas for our Tactilon Dabat. This Critical App Challenge in
the Middle East is a unique incentive for inventive minds. Contributors profit from getting
special access to mission-critical markets,” says Rahim Zaknoun, Head of Innovation &
Developer Ecosystem at Secure Land Communication of Airbus.

Airbus sets up next-generation secure communication platforms where the Tactilon Dabat
plays a pivotal role in gathering and processing intelligence for professionals. The device
received the International Critical Communications Award 2018 in the category “Best
evolution to future broadband” and meets all the security standards for narrow- or broadband
networks. Device users can take advantage of special mobile public safety apps that are
available through Airbus.

Application developers who are generally interested in cooperating with Airbus in the field of
mission- or business-critical communication can register for the SmarTWISP programme on
the “Secure Land Communications” website. They will find a starter kit which helps make
new mission-critical applications. Once approved for a free membership, subscribers can
access guidelines, tools and the application programming interface (API). Furthermore,
members benefit from special training, tools, and reward schemes.

-Ends-

News

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Airbus
Airbus is a global leader in aeronautics, space and related services. In 2017, it generated
revenues of €67 billion and employed a workforce of around 129,000. Airbus offers the most
comprehensive range of passenger airliners from 100 to more than 600 seats. Airbus is also
a European leader providing tanker, combat, transport and mission aircraft, as well as one of
the world’s leading space companies. In helicopters, Airbus provides the most efficient civil
and military rotorcraft solutions worldwide.
Secure Land Communications (www.securelandcommunications.com)
Secure Land Communications (SLC), a business unit of Airbus, offers advanced
communication solutions for public safety, defence and transport, utility and industry (TUI).
The portfolio, based on Tetra, Tetrapol and broadband technologies, includes infrastructures,
devices, applications and associated services. As a leading international player, SLC has
deployed nearly 300 networks in more than 80 countries and employs approximately 1,150
people in 17 countries.

For more information, please contact:
Micheline Kassis
BEYOND Marketing Communications
P. O. Box:   644994, Dubai, United Arab Emirates
Telephone:   +971 4 4430515
E-mail:  micheline@beyondgcc.com

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